If you hear it enough, it must be true…

“Try this experiment.

Ring up your credit card company at the end of this month. Tell them that you and your spouse can’t seem to reach an agreement about how to allocate your monthly budget.

So in the meantime, you have been forced to shutdown your household… but you hope to be back on track in a few weeks.

Chances are, they won’t take you seriously. Yet for some reason, this has been dismissed as commonplace and benign in the Land of the Free.

Here’s a list of quotes we’ve heard from the telescreen talking heads over the last 24-hours:

“We’re still the richest most powerful nation in the world.” 

“It doesn’t matter, the bond market is going up.”

“The United States will never default.”

The hubris and arrogance here is amazing. And it just goes to show that if you just repeat something over and over again, people will believe it… no matter how absurd. [the bold is my addition]

This is the basic premise behind propaganda. Start with an idea. Inundate the population through constant repetition. And soon it becomes the unquestionable truth.” – taken from The Sovereign Man

“… if you just repeat something over and over again, people will believe it… no matter how absurd.

For many of us since we were little, we have heard that if we work hard, learn all we can and apply what we have learned that we will be successful which will bring us happiness.  In fact, I receive emails daily from marketers saying that they just made a gazillion dollars and if I just follow their proven success model, I will have a gazillion dollars as well.

Many of the top gurus on the guru circuit tell us to just believe in ourselves and anything is possible.  It was John Locke in the 1600’s who was first credited with this notion [although perhaps over the centuries his meaning took on a life of its own to become other than what he may have intended] when he stated that  the mind was a blank slate [BS].  In 1926 Edward Bernays wrote the book “Propaganda” which added to the notion that we can have [perhaps must have] whatever we desire if we just “do it”.

So, by hearing it over and over since birth that I can and do deserve to have anything and everything that I want, it must be true, right?

Then in 2012 Mike R. Jay released his newest book @F-L-O-W: Find, Design, Use TALENT to Emerge Happiness & Success in a Postmodern World which presented another lens at which to view one’s world and suggested that what Locke and Bernays believed was not necessarily true for everyone.

To look at some comparisons between @BS and @F-L-O-W, visit